Nitsat HaDuvdevan sign at the entrance to the Gush Etzion Branch | Gush Etzion | Dec 2012 | Photographed by Guy from Ta'ayush.Nitsat HaDuvdevan sign at the entrance to the Gush Etzion Branch | Gush Etzion | Dec 2012 | Photographed by Guy from Ta'ayush.
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A chain of health food stores. The company specializes in natural and organic food products, nutritional supplements and natural cosmetics.

The company operates two branches in the West Bank settlements of Efrat and Gush Etzion.

Additionally, the company markets mislabeled settlements products under its brand name. The Organic Tahini sold under Nitsat HaDuvdevan brand originates from the Achva-Achdut factory in the Barkan industrial Zone and the Organic eggs marketed by the chain, arrive from Gvaot Olam, which is an organic farm and Israeli outpost near the settlement of Itamar in the northern West Bank.